As a small business owner, you need to ask yourself if your website design is up to the mark. Small businesses must do everything possible to stay ahead of the competition. One way of ensuring this is by having a great website.

A properly designed website will draw in more visitors for you and (hopefully) turn them into customers. On the other hand, a poorly designed website means that you are potentially losing out on a lot of customers.

Here are 3 important factors that determine whether your website is properly designed.

1. Simple Design

At CreativeTribe, I always make sure to design simple business websites. This has a huge advantage – websites which are easy to navigate are easy to use and identify with. This results in a better connection with visitors and the chances of them converting to customers is much higher.

2. Mobile Responsiveness

These days, it’s all about mobile! In fact, even search engine giant Google is rolling out its mobile first index. If you want your website to be Google friendly, you must ensure that your website is mobile responsive. While this’ll help your search rankings, it will also enable your users to view your website on any device.

3. Quick Loading

I’m sure you hate it when you open a website and you have to wait for it to load. Well, it’s just the same for your customers. If your website isn’t quick to load, you are potentially losing out on business. Make sure that your website design is light and that it only takes a few seconds to load.

A website is a crucial aspect of any business, but more so for a small business like yours. Make sure that your website design is simple, that it is mobile responsive and that it loads quickly.

If you’d like any help with your website design, please feel free to get in touch with us at CreativeTribe. We’d love to design a great website for you!